Marketing & Brand — Accelerate Global Brand Execution

Global brands need speed. They also need every market to stay on brand. allmates brings your brand team, specialised creative Mates and the image models of your choice onto the same brief.

One brief, one processFrom concept to localised packshots, without hand-offs between tools, agencies and markets.
Specialised MatesOffer, creative and social Mates, each with approved knowledge and the model that fits the job.
Where your team worksBriefs in Slack, visuals in Canva, approvals in allmates. Nothing new to learn.

Trusted by enterprises to run their critical processes

Every new concept takes weeks. Every market multiplies it.

Brand teams carry the speed of every launch, but the work is split across agency briefs, review rounds and local adaptations that each restart the cycle.

Weeks per asset

Briefs and review loops

Each concept or packshot goes through agency briefs and several review cycles before a single market sees it.

Scattered guidelines

Every market reinterprets the brand

Guidelines, past campaigns and approvals live in different places, so consistency depends on who remembers what.

Cost that scales

Every variation is a new job

Adapting a master campaign for each market multiplies external spend and coordination.

Your brand team and its Mates work on one brief, in one governed hub, from the first concept to every market.

One offer launch. Three teams, three Mates, five apps.

Follow a new offer from brief to LinkedIn post. Each person stays in their own app, each Mate runs on the model that fits its job, and every request, file and approval lands in one shared thread.

3 people3 Mates3 AI models5 apps1 shared context

01
Slack · #offer-launch

ClaireOffer lead→Offer StrategistClaude

@allmates Loyalty+ launches on the 15th. Turn the offer brief into our key messages.

The Offer Strategist drafts the positioning and three key messages from the brief and last year's campaign results.

Offer briefPast campaigns
02
Slack · #offer-launch

ClaireOffer lead→MarieArt director

@Marie can your team turn message 2 into the launch visual for LinkedIn?

Marie joins the same thread with the approved messages and the offer brief already attached. Nobody has to explain the context again.

Offer brief
03
Canva · Loyalty+ launch

MarieArt director→CreativeGemini

@Creative three LinkedIn visuals for Loyalty+, built on message 2 and our brand kit.

The Creative Mate generates three directions directly in Canva, on the image model that fits the job, within the brand guidelines.

Brand guidelinesCanva brand kit
04
Canva→allmates

MarieArt director→ClaireOffer lead

Marie refines direction 2 in Canva and sends it for approval. Claire and the offer team review it in allmates, where every version is kept.
✓ Approved by Claire in allmates
05
Teams · Communication

AntoineCommunication manager→Social MediaGPT

@Social Media prepare the LinkedIn launch post with the approved visual, in French and German.

The Social Media Mate writes the post in your tone of voice, reusing what worked in past campaigns.

Tone of voicePast campaigns
06
allmates→LinkedIn

ClaireOffer lead→Social MediaGPT

Claire gives the final sign-off. The Social Media Mate schedules the post on LinkedIn and logs it back to #offer-launch.
✓ Approved by Claire · scheduled on LinkedIn

Each Mate has a role, not a blank prompt.

Configured once with your guidelines, knowledge, tools and rules, then available to the whole brand team, wherever it works.

Offer & pricing

Offer Strategist

Turns offer briefs into positioning and key messages, grounded in past campaign results.

Model

Claude

KnowledgeOffer briefs, past campaigns

Tools

Creative

Creative

Generates on-brand visuals and packshot variations directly in Canva, within your brand kit.

Model

Gemini

KnowledgeBrand guidelines, Canva brand kit

Tools

Communication

Social Media

Writes and schedules posts in your tone of voice, and publishes only after approval.

Model

GPT

KnowledgeTone of voice, past posts

Tools

Brand execution that keeps up with every market.

Weeks → minutes
Concept to mockupBriefs become reviewable concepts and packshots in the same conversation.
On-brand
By constructionEvery asset starts from approved guidelines and past decisions.
One standard
Across every marketAdapt an approved master for each market without briefing again.
Reusable
Creative knowledgeWhat one brand approves, the next one starts from.

Not another model. The layer that makes every model work for the enterprise.

Your brand team keeps the models it trusts: Claude shapes the offer messages, Gemini renders the packshots and GPT writes the posts. allmates routes each brief to the right model under one set of brand rules.

Explore Systems→

Control is built in, so adoption can scale.

Every market stays on brand without slowing down: the Creative Mate only works from approved guidelines, and nothing goes live until your brand lead signs it off.

Sovereign

Your data stays in your perimeter, with the deployment and region you choose.

Governed

Decide who, and which Mate, can see, use and act on what.

Traceable

Every human and AI action is recorded, attributable and reviewable.

Predictable

Budgets and caps per team and per Mate. No surprise bills.

Explore governance→

Already running at Lactalis.

Food & dairy · Brand operations

From agency briefing to packshot in minutes

Each new product concept or packshot used to go through agency briefs and several review cycles. Brand teams now work with a Creative Assistant Mate and approve every creative themselves.

3 wk → 20 minConcept to mockup

51Markets supported

€2K–€5KSaved per mockup

Read the Lactalis story→

Team working together on a first AI process

Start with one brand process. Prove it in 8 weeks.

We pick one critical brand process with your team, measure the value on real work, then extend it across brands and markets.

01Pick the process02Prove it in 8 weeks03Extend it

Discover the Lighthouse approach→

Bring your brand team and its Mates together.

See one of your own brand processes run in allmates, in a demo built around your tools.

Talk to an expert Map your brand workflow

Global brand execution, at the speed of every market

Global brands need speed. They also need every market to stay on brand. allmates brings your brand team, specialised creative Mates and the image models of your choice onto the same brief.

Every new concept takes weeks. Every market multiplies it.

Briefs and review loops

Every market reinterprets the brand

Every variation is a new job

One offer launch. Three teams, three Mates, five apps.

Each Mate has a role, not a blank prompt.

Offer Strategist

Creative

Social Media

Brand execution that keeps up with every market.

Not another model. The layer that makes every model work for the enterprise.

Control is built in, so adoption can scale.

Sovereign

Governed

Traceable

Predictable

Already running at Lactalis.

From agency briefing to packshot in minutes

Start with one brand process. Prove it in 8 weeks.

Bring your brand team and its Mates together.